The following are 4 different types of scalable Internet startups, based on the complexity of their customer relationship. We have described 4 different types of startups, each with a number of subtypes.

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For more information on the framework please read the report: /pages/startup-genome-report-1

Instruction on how read the types:

Each Type has a number of subtypes that we partially cover in the type description. The most common subtypes are based on the user and payer being two different groups. For example you may be a Type 1 for your user and a Type 3 for your payer.

Links to Types: