A Beginner’s Guide to Cart Abandonment: Why It Happens & How to Fix It

We researched Checkout Abandonment rates in the past and found that, on average, 25% of customers leave before finishing payment. The stats brought in by our friends at Spently in the article below talk about the step before that, when customers add products to their carts but leave without buying anything.  Almost 70% of the people abandon a website after …

How to get Press for Your Ecommerce Store

There are a few important metrics that are benefitted from a strong PR strategy. For starters, referral traffic goes up if popular websites link to your store’s website. With that, organic traffic grows, since links from reputable sources improve your Google ranking. Finally, brand reputation (and a press section on your homepage showing all the media …

Top 8 Ways to Drive Traffic to Your Online Store

What is the number one thing any online store owner wants? Traffic, traffic and more traffic. It is no surprise why: an ecommerce store without site traffic is like a corner store without customers through the door. Traffic leads to potential shoppers. Potential shoppers lead to sales. In this week’s post, we invited Nicole Blanckenberg, …

What is the Best Way to Increase Shopify Conversion Rates?

This is one of the most commonly asked questions in Shopify forums, and for good reason. When a store increases its conversion rates it automatically increases profits. It’s one of the hardest questions to answer. Here’s why there’s no easy answer to this question and what to do about it. You’ll learn that: There are …